We collect and deliver data that provide researchers with a view of Utah’s political climate through the eyes of ordinary Utah voters.
What is this poll?
The Utah Political Trends Panel is an initiative to provide data on voting, public opinion, and political participation within the state. Our goal is not to prescribe, but to inform. We believe that transparent information can enrich public dialogue and encourage reasonable decision-making.
WHo is behind the poll?
The Utah Political Trends Panel is a partnership between Y2 Analytics and UtahPolicy.com. We are committed to providing transparent public opinion data so that policy makers, social scientists, journalists, teachers, and students may better-understand Utah and its unique political landscape.
UtahPolicy.com is a one-stop source for news, information and networking in the Utah public policy industry. We deliver strategic information and public policy intelligence, and help readers save time by aggregating political and government news from all sources in a comprehensive daily e-newsletter. UtahPolicy.com features the most senior, experienced political reporting staff in the state, bringing you the insights, nuances and intelligence needed to navigate the Utah political world. Publisher LaVarr Webb, Managing Editor Bryan Schott and Contributing Editor Bob Bernick have more than 100 years of combined experience covering Utah politics. This award-winning journalism is delivered every weekday morning to your email in-box. Sign up here.
Y2 Analytics is a Salt Lake City-based market research and data analytics group with extensive experience measuring and analyzing public opinion, predicting consumer behavior, and providing data-driven strategic consulting. Our strength is transforming the vast mountain of raw data that is available to corporate firms, municipalities, advocacy groups, and political campaigns into strategic knowledge that sells products, determines branding strategy, wins elections, and passes laws. We pride ourselves on translating often overwhelming amounts of data into clear, actionable information. We are experts in traditional public opinion polling and focus groups, advanced market research techniques, and cutting-edge analytics. Our passion for research is driven by the variety and depth of our expertise and experience of our people. We come from the worlds of survey research, advanced analytics, statistics, local government, business, communications, political science, and campaign management.